The Brief: The brief was to advertise Dalston Soda using Fedrigoni Paper. Dalston's Soda Company is an all-natural soda company based in East London. They are made with real fruit and are vegan-friendly. Fedrigoni is a large manufacturer of paper-based in Italy. They have over 2500 catalog products which range in different weights, colors and coats.
Design Outcome: Using paper quilling to highlight the fine ingredients used by Dalston Soda. The advertising campaign was designed to target millennials who are trying to shift their eating patterns to more clean and natural ingredients. The phrases 'Your cherry on top' and 'You deserve the limelight' have been used to catch their attention and show how the brand focuses on ingredients that are nothing but good for you.
Design Process
